Inspired by this brilliant yet simple piece of marketing from Aston Martin – here are 10 ideas to turn the ordinary, into extraordinary marketing opportunities. Turning ordinary into extraordinary marketing 1) take a leaf out of Apple’s design book and turn your packaging into an experience 2) get rid of music on hold on your […]
What is Rebelmouse? Is it relevant in your marketing mix? In one of the many Facebook gropus that I’m a member of, a questions was asked this morning: “What is Rebelmouse and have you used it?” What is Rebelmouse? Rebelmouse is a social media content curation tool. You can create your own page, my page […]
Twitter Chat has been around for a while, but that doesn’t mean to say, you haven’t got some questions that need answering. What Is A Twitter Chat? A tweet chat is a live Twitter event, that is focused on a specific topic, or within a specific audience. The live chat is moderated and may also include […]
LinkedIn Pulse Data You might be using the long post function in LinkedIn known as Pulse. But did you know that you can get some amazing data about your post, who liked it, how many people have read it, and even who shared it? That last bit of information is like gold dust. If people […]
This morning this Facebook remarketing advert popped up in my timeline. As you can see, it’s from FlyBe, a UK based low-cost airline. We’ve all experienced the stalking advert from a brand that is using remarketing tactics to reinforce their branding. What makes this advert stand out is not the fact that FlyBe are using […]
Avis “We’re number two, we try harder” It seems that this mantra is still alive and kicking within the Avis car rental network – that’s an amazing branding trick considering this strapline harks all the way back to the 1960’s Remember that strapline? Well, this attitude seems to be alive and well at my local […]
Want to run a competition on Facebook but didn’t know what you could or couldn’t do? Well, now Facebook have just changed the rules. These are the three key things you need to know.